Session Details

Lou  Sandoval

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Leveraging Technology to Enhance the Consumer Boating Experience

  • Date:Thursday, October 4
  • Time:11:15 AM - 12:15 PM
  • Room:Room 16
  • Session Type:IBEX Seminar
  • Session Code:907

It is estimated that there will be 50 Billion connected devices by the year 2025. The arrival of the Internet of Things (IoT) and telematics represents a significant opportunity for marine brands to differentiate the boating experience for their customers and attract a whole new generation of boaters.

This Panel discussion brings together early adopters from a variety of key sectors in the industry, engages them and allows the attendees to learn how these early adopters are applying IoT technology to enhance the consumer experience for their brands in recreational boating. Attendees will hear from boat builders, marine dealers, Original equipment suppliers and engine manufacturers and identify best practices for the application of telematics to enhance the consumer experience.

Panelists:

Dave Wallace –Vice-President, COO Scout Boats

Rob Hackbarth–Product Category Director Mercury Marine

Geoff Tomlinson –Dealer Manager Nor-tech Boats

Michael Range–Engineering Business Development Manager, Marine GARMIN International

Menno Ligterink –OEM Business Manager Power Products LLC-Marine Solutions

Moderator:

Lou Sandoval, National Director -Business Development NAUTIC-ON

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